Flower care guide

Keep the beauty
blooming longer.

A few simple habits can make a beautiful difference. Follow these steps as soon as your flowers arrive.

Florist trimming rose stems at an angle before placing the bouquet in water
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A fresh angled trim helps your roses drink more easily.

01

Unwrap with care

For a wrapped bouquet, gently remove the paper while keeping the bouquet’s shape and tie in place.

02

Trim the stems

Using clean, sharp shears, remove about half an inch from each stem at a 45-degree angle so the roses can drink easily.

03

Use a clean container

Place your bouquet in a freshly washed container filled with cool or room-temperature water. Keep all leaves above the waterline.

04

Refresh every day

Check the water level daily and replace the water every one to two days. Give the stems another small trim when you do.

05

Choose a gentle spot

Display flowers away from direct sun, heat, strong drafts, and ripening fruit. A cool room helps them stay fresh longer.

06

Edit as they bloom

Remove fading blooms as needed. Some flowers naturally last longer than others, so the arrangement may gently change over time.

Floral boxes & baskets

Keep the foam gently hydrated.

Check the floral foam daily and slowly add a small amount of clean water near the center when it begins to feel dry. Protect the surface underneath, and do not remove the roses from the foam.

A natural life cycle

Every rose is different.

Roses are living, seasonal products. Variations in color, shape, and vase life are completely natural. Remove individual blooms as they fade and continue enjoying the roses that remain.

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Questions about your flowers?

We’re happy to help.

If your arrangement arrives damaged or something does not seem right, take a clear photo and email us as soon as possible so we can review it with you.

Email the studio ↗